© World Health Organization 2006
Tobacco control strategy planning is a series of guides developed by the American Cancer Society and the International Union Against Cancer, and adapted into Arabic by the World Health Organization. Each guide in this series takes readers through a set of strategic planning questions that address specific challenges in tobacco control advocacy.
The second guide, Strategy planning for tobacco control movement building, helps planners identify the kinds of people and allied organizations that can be the most helpful to them in putting together and implementing national plans. This guide includes methods for recruiting allies, tips for organizing effective alliances, leadership requirements for effective national tobacco control movements and critical lessons in movement leadership.
